Zebra Striping?… An engaging New Way to drink in Moderation. A new evolution and a new social drinking lifestyle….where freedom, flavor and balance meet!
Zebra striping, the newest and coolest phrase for alternating alcoholic and non-alcoholic drinks within one session. The phrase implies and conjures an image of a zebra with distinct black and white strips, suggesting some sort of back-and-forth behavior is in progress. In this case the reference is a classic style of mindful drinking that’s uniquely positioned to energize the non-alcohol and low alcohol movement.
It’s great for conversation. Says Dean Champane, founder of Zebra Nation USA.“People always take a second take on the phrase when it’s heard. People love the term because it’s catchy and reverts to something good.
The origins of zebra striping are not exactly known. However, it’s assumed that someone in England and or Europe initially coined the term and associated it with a zebra. Probably part of the same Dry January and drink less alcohol movement. The practice and sentiment behind the term isn’t exactly new. American zebra striping organized a smart and inclusive way to balance celebration without intimidation.
Zebra striping grew legs, as the practice is rapidly growing in Europe. and poised to walk in the United States. The phrase and practice had to be dubbed American.
No one other than Dean Champane is better known to introduce zebra striping, a new American drinking philosophy. Our team created an American breed of zebra with unique red, white, and blue stripes. Red, representing energy and celebration, white, representing balance and the zero-proof movement, blue, representing the freedom to choose alcohol, zero-proof or both. American zebra striping has long-term staying power. The rebranding of alternating drinks on a one-to-one basis has transformed into a bona fide American lifestyle of choice.
As with all non-alcohol and low alcohol drinking trends, American zebra striping is strongly associated with Gen Z and Millennials. They are justified in proclaiming themselves the catalyst behind redefined drinking habits and this movement. They are drinking less alcohol and more sessional low alcohol drinks, beer, and mocktails at home and bars.
American zebra striping essential elements are not the drinks. It’s about properly engaging with alcohol consumption. Extending and enjoying the moment. Without consuming too rapidly or too much. Enjoying the hospitality and making it more memorable.
Gapping and alternating drinks can have a psychological benefit as well. American zebra striping can act as a buffer to prevent bad decisions from being made. At times, “Not until you had your next drink. You realized you should not have had that” Making the morning joyful not painful.
American zebra striping is a great opportunity for people to explore menus and bar lists. It gives bartenders the fundamental reason to listen to and expand what their customers are demanding. Getting creative with non-alcohol wines, beer, and sprit free drinks. About expanding the drinking session. Without drunken behaviors and hangovers.
The days and terms of volley drinking, flex drinking or tempo drinking are gone. No need to switch in the middle of your session or night from cocktails to soda, fruit drinks, water, or anything else unplanned.
American zebra striping is the new alternative and informative way to drink and party. The practice works and forces the bar scene to get involved with public demand. American zebra striping is a growing movement and here to stay. It’s about enjoyment and promoting a healthier relationship with drinking, alcohol, and your lifestyle.
Enjoy American zebra striping. Earn your stripes and become part of America’s coolest new movement …Zebra nation USA.